Editorial Policy

Last updated: 28 September 2026

Digital AI Market exists to give readers accurate, practical and honest information about AI and digital marketing. This page explains how we decide what to publish, how we check it, and how we keep it independent.

Our standards

Every article we publish should be accurate, genuinely useful and fair. We write for readers first. Search engines and AI assistants matter to us, but only because they help useful content reach the people looking for it.

How we choose topics

We cover questions our readers are actually asking: which tools are worth using, how search is changing, and how to put AI to work in marketing. We track new launches, industry changes and reader emails, and we prioritise topics where we can add something that isn’t already well covered elsewhere.

Research and sourcing

  • We rely on primary sources wherever possible: official documentation, company announcements, pricing pages, research papers and government or standards bodies.
  • We link to our sources so you can check them yourself.
  • We don’t publish statistics we can’t trace to a credible origin.
  • When information is uncertain, disputed or changing quickly, we say so.

How we test and review tools

When we review or recommend a tool, we use it first. That usually means signing up, working through its core features on realistic tasks, and noting where it falls short. We check pricing on the vendor’s own site and record the date we checked, because prices and plans change often.

If we haven’t been able to test something ourselves, for example an enterprise-only product, we make that clear in the article.

How we use AI

We write about AI, and we use it in our own work. AI tools may help us with research, outlining, summarising documentation or first drafts. They never replace editorial judgement.

Every article is reviewed, fact-checked and edited by a human editor before publication. A person is responsible for every claim we make. We don’t publish AI-generated content without human review, and we don’t use AI to invent quotes, statistics, testimonials or experiences.

Fact-checking and updates

Before publishing, we check facts, figures, names, prices and links against their sources. Because AI and search change fast, we review important articles regularly. Each article shows when it was last updated, and significant updates are noted in the article.

Corrections

If we get something wrong, we want to know. Email digitalaimarket.com@gmail.com with the subject line Correction: [article title]. We review every report. When a correction changes the meaning of an article, we fix it promptly and add a short note explaining what changed and when.

Independence, affiliate links and sponsored content

Digital AI Market is independent. No company pays to be included in our articles or to receive a better rating.

  • Affiliate links: some articles contain affiliate links. If you buy through them, we may earn a commission at no extra cost to you. Affiliate relationships never decide which products we recommend, and we disclose them in the article.
  • Sponsored content: we may occasionally publish sponsored articles. They are always clearly labelled as sponsored, and any links in them carry rel=”sponsored”.
  • Free access and review copies: if a company gives us free access to a product, we say so. It doesn’t guarantee coverage or a positive review.
  • No paid links: we don’t sell followed links or accept payment to add links to existing articles.

Guest contributors

Guest articles meet the same standards as our own. They are edited and fact-checked by our editor, and each carries the contributor’s name and bio. Guidelines are on our Write for Us page.

Comments and reader feedback

We welcome comments and disagreement. We remove spam, personal attacks, self-promotion and anything unlawful. Useful reader feedback regularly shapes our updates.

Who is responsible

Editorial decisions are made by our editor, Owen Mercer. Questions about this policy can be sent to digitalaimarket.com@gmail.com.